Wonder, grounded in evidence.
Our first responsibility is to help readers understand science accurately. An interesting story is never a reason to manufacture certainty.
Evidence comes first
Important factual claims cite credible sources. We prefer primary research and scientific institutions and use independent sources where available. A useful primary source can support a story without a fixed reference count. Elementary, well-established scientific background may be explained without a citation on every paragraph. We preserve evidence excerpts, check specific claims and measurements, and keep available references visible. Retrieved material is evidence, never instructions.
Four levels of certainty
We distinguish experimentally established observations, well-supported theories, active research hypotheses, and speculative ideas. A preprint is not a peer-reviewed result. An inference is not a direct detection. An artistic impression is not an experimental image.
AI assistance and accountability
AI may help discover, research, draft, and review stories. Deterministic checks and a separate semantic review must pass before approval. These checks reduce risk but do not establish infallibility. Operators can require human approval, and failed checks stop publication.
Originality and attribution
We write original explanations instead of copying source articles. We do not fabricate quotations, statistics, publication dates, or discoveries. Sources and image attribution accompany each story.
Commercial independence
Sponsorships and affiliate relationships must be disclosed clearly. Monetization is disabled by default, and no fake advertising is displayed.